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ABOUT RACHEL

With a natural talent for building relationships, Rachel is passionate about engaging and energizing people. She brings creative, dynamic and unique presentations to the stage. While inspiring her audiences with life stories from the trenches of entrepreneurship and business growth, Rachel delivers with wit, wrapped in humor, and polished with professionalism, leaving her audiences motivated and charged to as she puts it “getting stuff done.”

Featured

ARTICLES

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HOW TO FIND
YOUR LEADERSHIP VOICE

INC

huffington
THE EIGHTH WONDER
OF THE WORLD

THE HUFFINGTON POST

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STARBUCKS…
YOU COMPLETE ME - ALMOST!

LINKEDIN

huffington
POP CULTURE, LAW & ORDER
AND REALLY SMART PEOPLE

THE HUFFINGTON POST

Kimberly Jenkins

Rachel Braun Scherl is a superstar Duke alum who served on our Innovation & Entrepreneurship Task Force (led the curriculum committee and really changed the course of our focus at Duke, especially for undergraduate students), is a favorite speaker about entrepreneurship and women in leadership (voted the best speaker in the Duke in Silicon Valley program), and a successful entrepreneur.

- Serial Entrepreneur, Program Director of Duke in Silicon Valley, Visiting professor and Trustee Emeritus of Duke University.

Diane Terman

I have worked with celebrities and business people for decades. I have never seen a speaker that can light up an audience, the media or a journalist, connect with them and motivate them the way that Rachel Braun Scherl can. She is quite a unique combination of experience, professionalism, authenticity and humor. She is one in a million.

- President and Founder, Diane Terman Public Relations

Fern Lee

I have been in the business of building direct-to- consumer businesses for decades. An entrepreneur has to be able to put the team together and motivate them so that they are focused single mindedly on the business objectives and ROI. Rachel can "pump up" the troops, get them focused, get them laughing and get things done!

- www.thorassociates.com - Business-building expert, CEO, THOR Associates

Sarah Rosen

Rachel was on a panel for the Duke community in NYC focusing on entrepreneurship and women building businesses. Her style is engaging and motivating. The conversation was dynamic with terrific audience participation. On a panel of business leaders, Rachel makes a real statement. We had a terrific response from our members to her presentation, her availability to answer questions and the quality of the information she shared. In fact, after the event, we enthusiastically asked Rachel to be on our governing board.

- Co-chair, Duke NY Women's Forum and Director of Development, NJTV Public Media

Trish Rubin

I am a professional networker and marketer. I make my living on reading people and connecting them to build their businesses and mine. Rachel has been a critical growth engine for my business. She has a knack for building relationships, energizing people and "getting stuff done." I have invited Rachel to speak on behalf of a number of my clients across a range of venues. I will never forget the reaction she elicited at The Harvard Club in NY. If the folks in that audience could have jumped up and stormed the podium in excitement, they would have.

- www.trishnyc.com - Founder and President, TrishNYC, Branding Consultants to Small, Mid-Sized Business, NFP's

Grace

Hearing from our speaker , Rachel Braun Scherl, I found so rewarding and so interesting. What an incredible woman! What really stuck out to me the most about her was vivacity and passion she had for her work. She made it so clear the difference that it makes to work in a job that you love and really have a passion for In addition, it really means something to you when you accomplish something with a project you are really passionate about..."

- www.duke.edu - Student, Duke University

Ann Huser

Rachel Braun Scherl has given two presentations to my students. One was based on positioning and advertising strategies for an OTC product.Rachel did a fabulous job. She is knowledgeable, enthusiastic, empathetic and very funny! In other words, she approaches this with the natural skills and energy of a great teacher as well as an astute marketer and business manager. She held the rapt interest of my students (no small feat at the end of an eight hour Saturday session—especially as the students kept Rachel later than we planned, meaning that the class went substantially overtime). She had every one of them eagerly contributing to the discussion and learning deeply by applying the product example to the strategic concepts being taught. I recommend Rachel as a truly outstanding speaker, able to adapt to differences in audience and topic with grace and substance.

- Professor in the MBA and Executive MBA programs at Fairleigh Dickinson University Silberman College of Business

Presentation

Topics

No Time Outs, No Substitutions

Being an entrepreneur requires more drive, energy and endurance than Rachel believes some people are aware of — it was certainly eye-opening for her. Based on her experiences, Rachel focuses on helping leaders set and meet aspirational, yet achievable expectations as to what entrepreneurs need to do to build a successful business. She shares motivating examples from her client work as well as some of her favorite movies demonstrating the skills needed to reach the finish line. Rachel introduces specific examples of challenges she faced when she felt she was ``running on empty`` and what tools she recommends to recover, re-energize, and get back in the game.

Creating Your Own Leadership Voice

Business leaders need to spend concerted effort figuring out how they want to communicate their vision and demonstrate their leadership approach. Rachel provides some specific tools to help leaders think about how to develop their own vision, their own voice and how to find it, build it and embrace it. Through humor and observations, Rachel shares proven tools to build, challenge, and expand one's approach to business. Rachel focuses on real life examples — from her own life (ones that worked and could be improved), from interesting business situations and cultural references — to highlight how and where leaders can find their own voice.

Entrepreneurship: Ready, Set, Grow!

When embarking on starting a business or growing a business, it is critical to ask oneself a number of questions that really require thought and attention - as much focus and analysis as identifying the business itself. Rachel raises important questions in the areas of identifying partners, product/business categories, target customers, business model and financing. In an interactive format, Rachel provides insights on key strategic questions.

Women as Business Leaders

As a female entrepreneur, you will face some unique challenges from funders, strategic partners, and boards. Building your leadership profile, you need to take this into account. Being a successful female leader is growing a successful business. Business success is easier if you understand the realities of the situations you are likely to encounter. This seminar will enable the audience to answer many key questions on how to grow their brands and businesses, based on Rachel's 25+ years running businesses, raising money, founding companies and consulting to Fortune 100 companies.

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